some information has been compiled by george d. for your use.
Web designers make an average of $35,000 per year. Some make more, some make less. The reason why most web designers do not make six figure incomes is simple: they are great web designers, but they are not great businessmen and businesswomen.
Tool you should use: People skills and a desire to succeed.
This can be an awesome way to earn a lot of cash. Do you know how many local business in your area don’t have websites? Hundreds! Do you think they don’t have websites because they can’t afford them? No! They are still doing business the old-fashioned way, so you will need to enlighten them. Go to your local businesses, call them, e-mail them, do everything you can to get in touch with them and tell them that you can bring them a lot of exposure and customers by bringing their business online and creating a website for them. I got a lot of customers this way, and I know you can too.
Tool you should use: 1) Account on Elance.
Another great way to raise your web design income is through a freelancing site. I personally have been a huge fan of Elance. When you look at the main page of the site you can see there are hundreds of jobs posted daily. The jobs posted are so diverse that any web designer can find a project to bid on. Do enough jobs on Elance and get enough feedback and you’re almost guaranteed to be the winning bidder for the projects you choose. Once you get that client from Elance and make them a website or design something for them, there’s a great chance they’ll come back for more business. Residual income is key in earning six figures as a web designer.
Sell hosting to your clients.
Tool you should use: HostNine’s Reseller Hosting (use coupon “WebDesigner” to get 30% off)
If you’ve read my guide up to this point, you are ready to start thinking outside the box. One thing that most web designers don’t realize is that web design business does not stop at web design. You can sell hosting to your clients! Think about it. You just designed a great website for your client. The client wouldn’t just like to host his or her website, the client needs hosting to run the new website. So what I do is I sell hosting to my clients using HostNine’s Reseller Hosting. It is the most reliable hosting company I have ever worked with, and you will see in my other articles that I praise them whenever I get a chance. People love all-in-one packages and if you don’t take full advantage of that you are losing a lot of money on each client.
Sell SEO (Search Engine Optimization) services to your clients.
Tool you should use: SEOMoz.
Why is this so important? SEO companies make tens of thousands of dollars per month. What’s the difference between a web designer offering SEO services in addition to web design and an SEO company offering only SEO services? The web designer can make even more money than an SEO company when they sell both SEO, web design and code websites for their clients! (I will discuss the importance of coding in Step 5).
SEO companies charge anywhere from several hundred to several thousand of dollars per month for each client to bring the clients good rankings with search engines and maintain those rankings. If you know SEO and can give clients results, they will stay with you for as long as their website is active. This means thousands of dollars of repeating income every month. This is why it is so vital for every web designer to know SEO.
Tool you should use: SEOMoz.
You must have traffic to your website to have any clients. More traffic to your web design site means more clients. More clients obviously means more money. Not having traffic to your website is equivalent to having the talent of a professional singer but only singing in your own house. You must let the world know about your services. The problem is that most web designers don’t know how to build traffic to their websites.
The sooner you learn how to build traffic to your website, the sooner you’ll be on your way of making six figures as a web designer. You accomplish 2 things when you know how to get traffic: 1) getting a lot of traffic and customers to your web design site, and 2) selling SEO services to your web design clients. There is terrific software available now that can really help you get traffic to your site. It is called SEOMoz and I recommend you use it to build traffic to get a ton of clients (it’s used by Walt Disney, Overstock, BestBuy and thousands others).
Tool you should use: DreamTemplate.
We all know that time is money, but what many web designers don’t know is that they could make great, professional websites using customizable templates. Think about how much time you will not have to spend on designing that website for your client when you can do it in the blink of an eye using a customizable template. That’s time that you can spend on doing projects for other clients.
You can use DreamTemplate to complement your design work. Now I am not saying that all you should be doing is taking their templates and customizing them, but they can make your job as a web designer a lot easier. They give you unlimited access to more than 3000 premium templates with Photoshop PSD & HTML files included. You can use the PSD’s to create websites for your clients in a fraction of the time it would take you to create those websites from scratch. By creating a website for your client using premium templates, not only will the website look professional from the start and be error-free, saving you countless hours of frustration, but you will also have access to 3000 premium templates so chances are you will find something to fit most clients’ needs.
If you follow the steps in my guide, you will not only design websites for your clients, but you will also be able to sell hosting to them, save a LOT of time by not designing from scratch, get many more clients by building more traffic to your site, and make thousands of dollars per month by selling SEO services to your clients. The sooner you start taking action, the sooner you can be earning a lot more money.